In this latest blog focussed on business management, we examine, how in this modern information-driven world, data is progressively being recognised by CEOs as a critical business investment and asset and why it is increasingly coming to the forefront of business valuations as never before.

We also explore how Customer Relationship Management (CRM) solutions can help, not only in managing your data, but adding value to this critical business asset.

We chat with one of our Maximizer CRM customer’s, who with early insight, has already achieved this goal within his own business.